Hi there, I'm Elley. ✨
A product designer (UX/UI).

I design websites and mobile apps for startups and small businesses  in the finance, software, and e-commerce sectors.

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elley.niwa@gmail.com
Available for new projects and positions
Mobile
Finance

Belay’s API Integration with Trove & Invstr

Drove the front-end designs and UX for Belay, an embedded API that sells stock insurance on brokerage platforms.
See Case Study
Two iPhone mockups with one showing the Trove app and the other showing the Invstr app.
Mobile
Desktop
Ecommerce

MVP Prototype for the Strut Ecommerce App

Designed an interactive prototype for an upcoming ecommerce site and app that sells used designer goods.
See Case Study
Two iPhone mockups with one showing the Trove app and the other showing the Invstr app.
Desktop
Non-profit

Coming Soon: Submission Form for UIPA.org

Working on improving the user experience for UIPA.org, a website for requesting public records.
Screenshot of the UIPA.org homepage.
BRANDING WORK
Closeup of the back of the Kujira Club business card.

Kujira Club

Rebranding for a real estate company in Hawaii for returning visitors.
Learn more >
Stationary mockups for Islander Sake Brewery.

Islander Sake

Visual branding for a brewery that aims to bring sake culture to Hawaii.
Learn more >
Photo of 3 HiBus Trolleys lined up in a parking lot.

HiBus Hawaii

Wrapping designs for trolley buses owned by a major tourism company.
Learn more >

My Experience

Apr 2022 – Present

Product Designer (UX/UI)

Freelance
Remote
May 2023 – Jul 2023

Product Design Intern

Belay Corporation
Remote
Aug 2020 – Apr 2021

Graphic Designer & Marketing Assistant

Noa Botanicals
Honolulu, HI
Sep 2017 – Aug 2020

Graphic Designer

Clarence Lee Design
Honolulu, HI
elley.niwa@gmail.com  |  LinkedIn
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